{"id":49664,"date":"2018-01-25T07:00:07","date_gmt":"2018-01-25T06:00:07","guid":{"rendered":"http:\/\/smeupnew.it\/magazine\/blog\/business-intelligence-retail\/"},"modified":"2018-01-25T07:00:07","modified_gmt":"2018-01-25T06:00:07","slug":"business-intelligence-retail","status":"publish","type":"post","link":"https:\/\/www.smeup.com\/magazine\/blog\/business-intelligence-retail\/","title":{"rendered":"Business Intelligence per Retail: strana accoppiata? No, successo assicurato!"},"content":{"rendered":"
Una soluzione specifica per il Retail <\/strong><\/h5>\n

La Business Intelligence per Retail \u00e8 uno strumento molto utile per prendere le decisioni migliori per la crescita del proprio business attraverso l\u2019analisi dei dettagli di business. La Business Intelligence infatti fornisce molteplici possibilit\u00e0 per monitorare e agire sulle metriche chiave relative a un\u2019attivit\u00e0 di Retail. Un programma di BI \u00e8 infatti capace di identificare e analizzare gli insights sugli ordini totali, sulle vendite totali a seconda del settore temporale e i prodotti top sellers.<\/p>\n

La soluzione nel dettaglio <\/strong><\/h5>\n

Il Gruppo Sme.UP offre una soluzione di Business Intelligence per Retail integrata nel software gestionale per punti vendita: Negoziando. Esso \u00e8 in grado di fornire reports dettagliati su transazioni e incassi secondo valore, quantit\u00e0, fascia oraria ed articolo, sulle performance dei singoli punti vendita e anche sulle performance del personale, permettendo di porre alle risorse nuovi obiettivi di vendita. Negoziando si basa sull\u2019integrazione di funzionalit\u00e0 di Qlik che offrono la possibilit\u00e0 di sviluppare una serie di indicatori che rendono possibile analizzare nello specifico diversi aspetti delle performance aziendali. I dettagli degli insights permettono di monitorare il flusso delle vendite scegliendo di visualizzarle per giorno, settimana, stagione o anno, lasciando cos\u00ec al retailer la massima libert\u00e0 e un maggiore livello di personalizzazione. La BI \u00e8 uno strumento molto importante anche per monitorare la media del valore degli ordini e per identificare i prodotti top sellers, sia in generale che in dettaglio a seconda di ogni singolo punto vendita. Queste analisi costituiscono un elemento chiave per la pianificazione di promozioni e piani di fidelizzazione, ma soprattutto di nuove strategie di crescita.<\/p>\n

Analisi dei punti vendita <\/strong><\/h5>\n

La soluzione di BI per Retail integrata a Negoziando<\/a> permette l\u2019analisi approfondita dei punti vendita, consentendo di calcolare i budget e di effettuare previsioni di vendita e la pianificazione dei riassortimenti, monitorando la redditivit\u00e0 dei singoli negozi e l\u2019evoluzione dell\u2019impresa nel suo complesso. Essa prevede anche un cruscotto dei punti vendita che include tutti i KPI fondamentali nel monitoraggio delle performance dell\u2019attivit\u00e0. Il cruscotto prevede essenzialmente l\u2019inclusione di dati relativi al confronto annuo della redditivit\u00e0 dei negozi, di aspetti specifici delle vendite a seconda della regione, e il dettaglio dell\u2019ultimo aggiornamento dei dati visibili sul cruscotto.<\/p>\n

Per approfondire i modelli di Business Intelligence per Retail creati dal gruppo Sme.UP leggi qui: Negoziando Business Intelligence<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

La Business Intelligence per Retail \u00e8 uno strumento molto utile per prendere le decisioni migliori per la crescita del proprio business attraverso l\u2019analisi dei dettagli di business.<\/p>\n","protected":false},"author":1,"featured_media":49665,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[3757,3766,3773,3768,4357],"class_list":["post-49664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-da-smeup","tag-bi","tag-negoziando","tag-qlik","tag-retail","tag-top-sellers"],"acf":[],"yoast_head":"\nBusiness Intelligence per Retail: successo assicurato!<\/title>\n<meta name=\"description\" content=\"La Business Intelligence per Retail \u00e8 uno strumento per prendere le decisioni migliori per la crescita del proprio business attraverso l\u2019analisi dati.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smeup.com\/magazine\/blog\/business-intelligence-retail\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Intelligence per Retail: successo assicurato!\" \/>\n<meta property=\"og:description\" content=\"La Business Intelligence per Retail \u00e8 uno strumento per prendere le decisioni migliori per la crescita del proprio business attraverso l\u2019analisi dati.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.smeup.com\/magazine\/blog\/business-intelligence-retail\/\" \/>\n<meta property=\"og:site_name\" content=\"Magazine\" \/>\n<meta property=\"article:published_time\" content=\"2018-01-25T06:00:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.smeup.com\/magazine\/wp-content\/uploads\/sites\/5\/2021\/03\/Business-Intelligence-per-Retail-1024x673.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"673\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"smeup\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"smeup\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.smeup.com\\\/magazine\\\/blog\\\/business-intelligence-retail\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.smeup.com\\\/magazine\\\/blog\\\/business-intelligence-retail\\\/\"},\"author\":{\"name\":\"smeup\",\"@id\":\"https:\\\/\\\/www.smeup.com\\\/magazine\\\/#\\\/schema\\\/person\\\/194a55d96e7e52223a84ff78468bf5c7\"},\"headline\":\"Business Intelligence per Retail: strana accoppiata? 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