{"id":51404,"date":"2020-06-20T06:30:20","date_gmt":"2020-06-20T04:30:20","guid":{"rendered":"http:\/\/smeupnew.it\/magazine\/blog\/business-analytics-business-intelligence\/"},"modified":"2021-04-12T13:29:02","modified_gmt":"2021-04-12T11:29:02","slug":"business-analytics-business-intelligence","status":"publish","type":"post","link":"https:\/\/www.smeup.com\/magazine\/blog\/business-analytics-business-intelligence\/","title":{"rendered":"Business Intelligence &#038; Big Data Analytics"},"content":{"rendered":"<h2>Business Intelligence<\/h2>\n<p>La <strong>Business Intelligence<\/strong> consiste in metodologie e tecniche basate su tecnologie di elaborazione dell\u2019informazione per l\u2019analisi dei dati di business che normalmente vengono effettuate su fatti caratteristici (es. vendite, costi) osservati in base a differenti dimensioni (per prodotti, territorio, divisione, tempo,\u2026). Generalmente risponde a domande come: C<em>osa \u00e8 accaduto? Quanti? Dove? Dov&#8217;\u00e8 esattamente il problema?<\/em><\/p>\n<p>Le soluzioni di B.I. si suddividono in strumenti di query e <strong>reporting<\/strong> che permettono agli analisti di accedere in modo flessibile e tempestivo ai dati contenuti nei database aziendali per rispondere autonomamente a domande ad hoc. I <strong>cubi multidimensionali<\/strong> permettono di navigare i dati secondo viste logiche dinamiche, aggregate mediante gerarchie di concetti e accessibili tramite funzioni di drill up e drill down, sottoinsiemi e pivot. Le <strong>dashboard<\/strong> si propongono di offrire, in modo grafico, sintetico e analitico, informazioni relative a temi di interesse, mentre gli <strong>scorecard<\/strong> rappresentano una variante di dashboard per la valutazione e il controllo delle prestazioni strategiche, mediante Key Performance Indicator (KPI). I meccanismi di alerting permettono la visualizzazione di segnali di allarme azionati da regole predeterminate, allo scopo di avvertire il management del superamento dei valori di soglia assegnati per alcuni indicatori di prestazione.<\/p>\n<h2>Business Analytics<\/h2>\n<p>La <strong>Business Analytics<\/strong>, basata invece su metodologie di forecasting, data mining e ottimizzazione, generalmente risponde a domande come: <em>Cosa significa quello che sta accadendo? Cosa potr\u00e0 succedere se questo trend continua? Quale \u00e8 il miglior risultato?<\/em><\/p>\n<p>I metodi estrapolativi di <strong>forecasting<\/strong> si propongono di cogliere tendenza e stagionalit\u00e0 di una serie storica di valori, che pu\u00f2 rappresentare ad esempio le vendite di un prodotto, per prevedere la sua evoluzione futura. I metodi predittivi di <strong>data mining<\/strong> hanno l\u2019obiettivo di identificare le relazioni tra variabili esplicative e target, utilizzando tecniche diverse quali classificazione, regressione, clustering, regole associative, link analysis, web mining.<\/p>\n<p>I modelli di <strong>ottimizzazione<\/strong> permettono di identificare diverse situazioni e decisioni tra un insieme ampio di azioni alternative (scenari di supporto decisionali su variabili primarie di interesse quali ad esempio massimizzazione ricavi e minimizzazione dei costi).<\/p>\n<p><strong>Sara Pea<br \/>\n<\/strong><em>Specialista Business Intelligence &#8211; smeup<br \/>\n<\/em><a href=\"https:\/\/www.linkedin.com\/in\/sara-pea-b9b89997\/?originalSubdomain=it\" target=\"_blank\" rel=\"noopener noreferrer\">My LinkedIn Profile<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La Business Intelligence consiste in metodologie e tecniche basate su tecnologie di elaborazione dell\u2019informazione per l\u2019analisi dei dati di business che normalmente vengono effettuate su fatti caratteristici (es. vendite, costi) osservati in base a differenti dimensioni (per prodotti, territorio, divisione, tempo\u2026). Generalmente risponde a domande come: Cosa \u00e8 accaduto? Quanti? Dove? Dov\u2019\u00e8 esattamente il problema?<\/p>\n","protected":false},"author":1,"featured_media":54338,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[7162],"tags":[3759,6888],"class_list":["post-51404","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-analytics","tag-big-data-analytics","tag-business-analytics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Business Analytics e Business Intelligence: differenze<\/title>\n<meta name=\"description\" content=\"Business Analytics e Business Intelligence si basano su metodologie, tecniche, tecnologie e rispondono a domande diverse tra loro.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smeup.com\/magazine\/blog\/business-analytics-business-intelligence\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Analytics e Business Intelligence: differenze\" \/>\n<meta property=\"og:description\" content=\"Business Analytics e Business Intelligence si basano su metodologie, tecniche, tecnologie e rispondono a domande diverse tra loro.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.smeup.com\/magazine\/blog\/business-analytics-business-intelligence\/\" \/>\n<meta property=\"og:site_name\" content=\"Magazine\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-20T04:30:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-04-12T11:29:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.smeup.com\/magazine\/wp-content\/uploads\/sites\/5\/2020\/06\/business-analytics.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"949\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"smeup\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"smeup\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.smeup.com\\\/magazine\\\/blog\\\/business-analytics-business-intelligence\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.smeup.com\\\/magazine\\\/blog\\\/business-analytics-business-intelligence\\\/\"},\"author\":{\"name\":\"smeup\",\"@id\":\"https:\\\/\\\/www.smeup.com\\\/magazine\\\/#\\\/schema\\\/person\\\/194a55d96e7e52223a84ff78468bf5c7\"},\"headline\":\"Business Intelligence &#038; 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